PricedUp Casino Privacy Policy

This Privacy Policy explains how PricedUp collects, uses and protects the personal information you give us when you use our online casino and betting services. We respect your privacy and set out here what information we hold, why we need it, how we use it and the choices available to you about your data.

Types of data we collect

We collect information you provide directly and data automatically gathered when you use our site. This includes account details, payment and transactional records, technical information about your device and your activity on our platform.

Personal data

Personal data covers the information you give us to create and maintain your account, such as your name, date of birth, address, email, phone number and identity documents submitted for verification. We also keep records of communications with our support team.

Technical data

Technical data includes IP address, device type, browser and operating system, cookie identifiers and connection information. We use this data to deliver the service, keep it secure and improve site performance on desktop and mobile.

Transactional data

Transactional data covers deposits, withdrawals, bets placed, game activity, wins and losses, bonus usage and payment method details. We retain this information to manage your account, process payments and meet our legal and regulatory obligations.

How we use your information

We use personal and technical data to operate and maintain your account, process payments, verify identity, prevent fraud and comply with legal duties. Transactional data is used to provide betting and casino services, resolve disputes and handle any responsible gambling measures. We also use aggregated or anonymised data for analysis and service improvements.

Data protection practices

We apply appropriate technical and organisational measures to protect your information from unauthorised access, loss or misuse. Access to personal data is restricted to staff and third-party providers who require it to perform services on our behalf. We review our security practices regularly and keep systems patched and monitored.

Cookies and tracking technologies

We use cookies, beacons and similar technologies to support site functionality, remember your preferences and show tailored content. Some cookies are essential for logging in and maintaining sessions, while others provide analytics or enable marketing features. You can manage cookie settings through your browser or via the cookie controls on our site.

Access, correction and deletion of data

You have the right to access personal information we hold about you, request corrections or request deletion subject to legal and regulatory retention requirements. To make a request, contact our support team and we will respond in line with applicable law and our verification procedures to protect your account security.

Information sharing and third parties

We may share data with payment processors, identity verification services, fraud prevention agencies and other third-party providers who help deliver our services. We also disclose information when required by law, regulation or to protect the rights and safety of users. Third parties act under contract and are required to handle your data securely.

User rights

You may object to or restrict certain processing activities, request portability of your data and withdraw consent where processing is based on consent. Some rights may be limited where retention is necessary to meet legal or regulatory obligations or to protect the public interest.

Privacy policy updates

We may update this policy from time to time to reflect changes in our services or legal requirements. When we make material changes we will notify you through the site or by other appropriate means. The current policy version is available on our website and applies from the date shown at the top of the page.